{"id":757,"date":"2026-04-08T14:57:46","date_gmt":"2026-04-08T14:57:46","guid":{"rendered":"https:\/\/www.interfresa.com\/?page_id=757"},"modified":"2026-04-08T15:03:32","modified_gmt":"2026-04-08T15:03:32","slug":"mora","status":"publish","type":"page","link":"https:\/\/www.interfresa.com\/fr\/sector\/mora\/","title":{"rendered":"M\u00fbre"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"757\" class=\"elementor elementor-757\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d20bc8d e-con-full e-flex e-con e-parent\" data-id=\"d20bc8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3c8b243 elementor-widget elementor-widget-html\" data-id=\"3c8b243\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\r\n@font-face {\r\n  font-family: 'Coolvetica';\r\n  src: 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h2{font-family:var(--font)!important;font-size:clamp(28px,3vw,44px)!important;font-weight:normal!important;color:var(--dark)!important;line-height:1.1!important;letter-spacing:0.02em!important;margin-bottom:18px!important}\r\n#ifsmora .pg-intro-text p{font-family:var(--font)!important;font-size:16px!important;color:var(--gray)!important;line-height:1.75!important;letter-spacing:0.02em!important;margin-bottom:16px!important}\r\n#ifsmora .pg-intro-text p:last-child{margin-bottom:0!important}\r\n#ifsmora .pg-intro-img{width:200px!important;height:200px!important;border-radius:50%!important;overflow:hidden!important;flex-shrink:0!important;position:relative!important;border:3px solid rgba(0,0,0,0.06)!important}\r\n#ifsmora .pg-intro-img img{position:relative!important;z-index:1!important;display:block!important;width:100%!important;height:100%!important;object-fit:contain!important;padding:16px!important}\r\n\/* Bloques *\/\r\n#ifsmora 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h3{font-family:var(--font)!important;font-size:clamp(24px,2.5vw,36px)!important;font-weight:normal!important;color:var(--dark)!important;line-height:1.1!important;letter-spacing:0.02em!important;margin-bottom:16px!important}\r\n#ifsmora .bloque-body p{font-family:var(--font)!important;font-size:15px!important;color:var(--gray)!important;line-height:1.75!important;letter-spacing:0.02em!important;margin-bottom:20px!important}\r\n#ifsmora .puntos{display:flex!important;flex-direction:column!important;gap:10px!important}\r\n#ifsmora .punto{display:flex!important;align-items:flex-start!important;gap:10px!important}\r\n#ifsmora .punto-dot{width:6px!important;height:6px!important;border-radius:50%!important;background:var(--brand)!important;flex-shrink:0!important;margin-top:6px!important}\r\n#ifsmora .punto span{font-family:var(--font)!important;font-size:14px!important;color:var(--gray)!important;line-height:1.55!important;letter-spacing:0.02em!important}\r\n\/* Propiedades *\/\r\n#ifsmora .props-section{margin-bottom:64px!important;padding-bottom:56px!important;border-bottom:1px solid var(--border)!important}\r\n#ifsmora .props-section>h2{font-family:var(--font)!important;font-size:clamp(24px,2.5vw,36px)!important;font-weight:normal!important;color:var(--dark)!important;line-height:1.1!important;letter-spacing:0.02em!important;margin-bottom:28px!important}\r\n#ifsmora .props-grid{display:grid!important;grid-template-columns:repeat(2,1fr)!important;gap:16px!important}\r\n#ifsmora .prop-card{background:var(--white)!important;border:1.5px solid var(--border)!important;border-radius:12px!important;padding:24px 22px!important;transition:border-color 0.2s!important}\r\n#ifsmora .prop-card:hover{border-color:rgba(227,1,77,0.2)!important}\r\n#ifsmora .prop-titulo{display:block!important;font-family:var(--font)!important;font-size:17px!important;color:var(--dark)!important;letter-spacing:0.02em!important;margin-bottom:8px!important;line-height:1.2!important}\r\n#ifsmora 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cite{display:block!important;font-family:var(--font)!important;font-size:12px!important;color:rgba(255,255,255,0.6)!important;letter-spacing:2px!important;text-transform:uppercase!important;margin-top:16px!important;font-style:normal!important;position:relative!important;z-index:1!important}\r\n\/* CTAs *\/\r\n#ifsmora .pg-cta-wrap{display:flex!important;align-items:center!important;gap:16px!important;padding-top:40px!important;border-top:1px solid var(--border)!important;flex-wrap:wrap!important}\r\n#ifsmora .pg-cta-primary{display:inline-flex!important;align-items:center!important;gap:9px!important;padding:14px 28px!important;background:var(--grad)!important;color:#fff!important;font-family:var(--font)!important;font-size:15px!important;letter-spacing:0.04em!important;border-radius:7px!important;text-decoration:none!important;transition:opacity 0.2s,transform 0.15s!important;line-height:1!important}\r\n#ifsmora .pg-cta-primary:hover{opacity:0.88!important;transform:translateY(-2px)!important;color:#fff!important}\r\n#ifsmora .pg-cta-primary svg{display:block!important;width:14px!important;height:14px!important;flex-shrink:0!important}\r\n#ifsmora .pg-cta-sec{font-family:var(--font)!important;font-size:14px!important;color:var(--soft)!important;text-decoration:none!important;letter-spacing:0.03em!important;display:inline-flex!important;align-items:center!important;gap:6px!important;transition:color 0.2s!important;line-height:1!important}\r\n#ifsmora .pg-cta-sec:hover{color:var(--dark)!important}\r\n#ifsmora .pg-cta-sec svg{display:block!important;width:13px!important;height:13px!important}\r\n\/* Responsive *\/\r\n@media(max-width:1100px){\r\n  #ifsmora .pg-wrap{grid-template-columns:1fr!important;gap:0!important;padding:56px 32px!important}\r\n  #ifsmora .pg-nav{position:static!important;display:flex!important;flex-wrap:wrap!important;gap:8px!important;margin-bottom:48px!important;padding-bottom:32px!important;border-bottom:1px solid var(--border)!important}\r\n  #ifsmora .pg-nav-title{display:none!important}\r\n  #ifsmora .pg-nav ul{flex-direction:row!important;flex-wrap:wrap!important;gap:6px!important}\r\n  #ifsmora .pg-nav ul a{border-left:none!important;border:1px solid var(--border)!important;border-radius:100px!important;padding:6px 14px!important;font-size:13px!important}\r\n  #ifsmora .pg-nav ul a.on{border-color:var(--brand)!important}\r\n  #ifsmora .pg-hero{padding:88px 32px 56px!important}\r\n  #ifsmora .pg-intro{grid-template-columns:1fr!important;gap:24px!important}\r\n  #ifsmora .pg-intro-img{width:140px!important;height:140px!important;margin:0 auto!important}\r\n  #ifsmora .bloque{grid-template-columns:1fr!important;gap:32px!important}\r\n  #ifsmora .bloque.reverse .bloque-img{order:0!important}\r\n  #ifsmora .bloque.reverse .bloque-body{order:0!important}\r\n  #ifsmora .props-grid{grid-template-columns:1fr!important}\r\n}\r\n@media(max-width:768px){\r\n  #ifsmora .pg-hero{padding:104px 24px 44px!important}\r\n  #ifsmora .pg-wrap{padding:48px 24px!important}\r\n  #ifsmora .pg-quote{padding:32px 28px!important}\r\n  #ifsmora .pg-cta-wrap{flex-direction:column!important;align-items:flex-start!important}\r\n}\r\n<\/style>\r\n\r\n<div id=\"ifsmora\">\r\n\r\n  <div class=\"pg-hero\">\r\n    <div class=\"pg-hero-icon\" aria-hidden=\"true\">\r\n      <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/04\/icono-blanco.png\" alt=\"\">\r\n    <\/div>\r\n    <div class=\"pg-hero-inner\">\r\n      <nav class=\"pg-breadcrumb\" aria-label=\"chapelure\">\r\n        <a href=\"\/fr\/\">Accueil<\/a>\r\n        <span class=\"sep\">\u203a<\/span>\r\n        <a href=\"\/fr\/sector\/\">Le secteur<\/a>\r\n        <span class=\"sep\">\u203a<\/span>\r\n        <span class=\"current\">M\u00fbre<\/span>\r\n      <\/nav>\r\n      <h1>M\u00fbre<\/h1>\r\n      <p class=\"pg-hero-sub\">Diversit\u00e9 et sp\u00e9cialisation. Haute technologie et produit de haute qualit\u00e9 pour les march\u00e9s europ\u00e9ens.<\/p>\r\n    <\/div>\r\n  <\/div>\r\n\r\n  <div class=\"pg-wrap\">\r\n    <aside class=\"pg-nav\" aria-label=\"Section Navigation\">\r\n      <p class=\"pg-nav-title\">Le secteur<\/p>\r\n      <ul><li><a href=\"\/fr\/sector\/\">Un secteur de premier plan<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/innovacion-y-sostenibilidad\/\">Innovation et durabilit\u00e9<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/compromiso-social\/\">Engagement social<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/fresa\/\">Fraise<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/frambuesa\/\">Framboise<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/arandano\/\">Myrtille<\/a><\/li>\r\n<li><a href=\"\/fr\/sector\/mora\/\" class=\"on\">M\u00fbre<\/a><\/li>\r\n<\/ul>\r\n    <\/aside>\r\n    <main>\r\n\r\n      <!-- Intro con imagen circular -->\r\n      <div class=\"pg-intro\">\r\n        <div class=\"pg-intro-text\">\r\n          <div class=\"sec-tag\"><span>Haute technologie<\/span><\/div>\r\n          <h2>Sp\u00e9cialisation et qualit\u00e9 diff\u00e9renci\u00e9e<\/h2>\r\n          <p>Les m\u00fbres compl\u00e8tent la gamme de fruits rouges de Huelva, contribuant \u00e0 la diversit\u00e9 et \u00e0 la sp\u00e9cialisation du secteur. Leur culture exige un haut niveau de savoir-faire technique et une gestion rigoureuse \u00e0 chaque \u00e9tape de la production, ce qui permet d'obtenir un produit de grande qualit\u00e9, tr\u00e8s pris\u00e9 sur les march\u00e9s europ\u00e9ens.<\/p>\r\n          <p>Bien que la m\u00fbre soit la moins r\u00e9pandue des quatre fruits rouges, elle a gagn\u00e9 du terrain de fa\u00e7on constante, gr\u00e2ce \u00e0 une strat\u00e9gie ax\u00e9e sur les march\u00e9s \u00e0 forte valeur ajout\u00e9e et \u00e0 un engagement ferme en faveur du progr\u00e8s technologique.<\/p>\r\n        <\/div>\r\n        <div class=\"pg-intro-img\" style=\"background:linear-gradient(160deg,#ece8f5,#c8b8e0)\">\r\n          <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/04\/pngegg-3.png\" alt=\"Mora de Huelva\">\r\n        <\/div>\r\n      <\/div>\r\n\r\n      \r\n      <div class=\"bloque\">\r\n        <div class=\"bloque-img\">\r\n          <div class=\"bloque-img-ph\" aria-hidden=\"true\">\r\n              <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/04\/acf1ba3d-1375-4253-85d6-911ecf94af50_16-9-aspect-ratio_1600w_0.jpg\">\r\n          <\/div>\r\n          <span class=\"bloque-img-num\" aria-hidden=\"true\">01<\/span>\r\n        <\/div>\r\n        <div class=\"bloque-body\">\r\n          <div class=\"sec-tag\"><span>Production<\/span><\/div>\r\n          <h3>Niveau technique \u00e9lev\u00e9 pour un excellent produit<\/h3>\r\n          <p>La culture de la m\u00fbre \u00e0 Huelva se caract\u00e9rise par un haut degr\u00e9 de m\u00e9canisation. La production sous abri, les syst\u00e8mes de conduite sp\u00e9cialis\u00e9s et un contr\u00f4le rigoureux de la maturation permettent d'obtenir des fruits de taille et de couleur uniformes, et une dur\u00e9e de conservation plus longue apr\u00e8s r\u00e9colte.<\/p>\r\n          <div class=\"puntos\"><div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Production en serre avec contr\u00f4le de la temp\u00e9rature et de l'humidit\u00e9<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Des vari\u00e9t\u00e9s sans \u00e9pines pour une r\u00e9colte plus facile<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>R\u00e9colt\u00e9s \u00e0 la main pour pr\u00e9server l'int\u00e9grit\u00e9 du fruit<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Tr\u00e8s appr\u00e9ci\u00e9 pour sa taille, sa couleur et sa fermet\u00e9<\/span><\/div><\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"bloque reverse\">\r\n        <div class=\"bloque-img\">\r\n          <div class=\"bloque-img-ph\" aria-hidden=\"true\">\r\n              <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/04\/DJH03258-scaled.jpg\">\r\n          <\/div>\r\n          <span class=\"bloque-img-num\" aria-hidden=\"true\">02<\/span>\r\n        <\/div>\r\n        <div class=\"bloque-body\">\r\n          <div class=\"sec-tag\"><span>March\u00e9s<\/span><\/div>\r\n          <h3>Un fruit de plus en plus pr\u00e9sent en Europe<\/h3>\r\n          <p>Les m\u00fbres de Huelva gagnent en popularit\u00e9 dans les rayons des supermarch\u00e9s europ\u00e9ens, notamment sur les march\u00e9s du nord et du centre du continent. Leur succ\u00e8s repose sur leur qualit\u00e9 sup\u00e9rieure par rapport aux autres origines et sur la capacit\u00e9 du secteur \u00e0 garantir une production constante tout au long de la saison.<\/p>\r\n          <div class=\"puntos\"><div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Croissance soutenue du volume et de la valeur ces derni\u00e8res ann\u00e9es<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Principaux march\u00e9s : Allemagne, Pays-Bas et France<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Positionnement premium par rapport aux origines hors d'Europe<\/span><\/div>\r\n<div class=\"punto\"><div class=\"punto-dot\"><\/div><span>Tendance \u00e0 la hausse de la consommation int\u00e9rieure espagnole<\/span><\/div><\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <!-- Propiedades saludables -->\r\n      <div class=\"props-section\">\r\n        <div class=\"sec-tag\"><span>propri\u00e9t\u00e9s saines<\/span><\/div>\r\n        <h2>Pourquoi les m\u00fbres sont si bonnes pour la sant\u00e9<\/h2>\r\n        <div class=\"props-grid\" role=\"list\">\r\n          \r\n          <div class=\"prop-card\">\r\n            <strong class=\"prop-titulo\">Vitamine C et K<\/strong>\r\n            <p class=\"prop-desc\">Il renforce le syst\u00e8me immunitaire et contribue \u00e0 la coagulation sanguine.<\/p>\r\n          <\/div>\r\n          <div class=\"prop-card\">\r\n            <strong class=\"prop-titulo\">Anthocyanes<\/strong>\r\n            <p class=\"prop-desc\">Riche en pigments aux propri\u00e9t\u00e9s antioxydantes et anti-inflammatoires.<\/p>\r\n          <\/div>\r\n          <div class=\"prop-card\">\r\n            <strong class=\"prop-titulo\">Acide folique<\/strong>\r\n            <p class=\"prop-desc\">Important pendant la grossesse et pour la sant\u00e9 cardiovasculaire.<\/p>\r\n          <\/div>\r\n          <div class=\"prop-card\">\r\n            <strong class=\"prop-titulo\">Min\u00e9raux<\/strong>\r\n            <p class=\"prop-desc\">Source de mangan\u00e8se, de cuivre et de magn\u00e9sium.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <!-- Quote -->\r\n      <div class=\"pg-quote\">\r\n        <div class=\"pg-quote-icon\" aria-hidden=\"true\">\r\n          <img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/04\/icono-blanco.png\" alt=\"\">\r\n        <\/div>\r\n        <p>La m\u00fbre est l'expression la plus claire de la sp\u00e9cialisation du secteur : une culture techniquement exigeante qui produit un fruit de grande valeur, cultiv\u00e9e avec d\u00e9vouement et destin\u00e9e aux march\u00e9s les plus exigeants.<\/p>\r\n        <cite>Interfresa \u2014 M\u00fbre de Huelva<\/cite>\r\n      <\/div>\r\n\r\n      <!-- CTAs -->\r\n      <div class=\"pg-cta-wrap\">\r\n        <a href=\"\/fr\/sector\/\" class=\"pg-cta-primary\">\r\n          Retour au secteur\r\n          <svg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2.5\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"display:block;width:14px;height:14px;flex-shrink:0\"><path d=\"M5 12h14M12 5l7 7-7 7\"\/><\/svg>\r\n        <\/a>\r\n        <a href=\"\/fr\/sector\/\" class=\"pg-cta-sec\">\r\n          Retour au secteur\r\n          <svg viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"display:block;width:13px;height:13px;flex-shrink:0\"><path d=\"M5 12h14M12 5l7 7-7 7\"\/><\/svg>\r\n        <\/a>\r\n      <\/div>\r\n\r\n    <\/main>\r\n  <\/div>\r\n<\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Inicio \u203a El Sector \u203a Mora Mora Diversidad y especializaci\u00f3n. Alta tecnificaci\u00f3n en un producto de gran calidad para los mercados europeos. El sector Un sector l\u00edder Innovaci\u00f3n y sostenibilidad Compromiso social Fresa Frambuesa Ar\u00e1ndano Mora Alta tecnificaci\u00f3n Especializaci\u00f3n y calidad diferencial La mora completa la oferta de frutos rojos de Huelva aportando diversidad y [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":649,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-757","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/pages\/757","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/comments?post=757"}],"version-history":[{"count":4,"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/pages\/757\/revisions"}],"predecessor-version":[{"id":764,"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/pages\/757\/revisions\/764"}],"up":[{"embeddable":true,"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/pages\/649"}],"wp:attachment":[{"href":"https:\/\/www.interfresa.com\/fr\/wp-json\/wp\/v2\/media?parent=757"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}